get paid (well)
for your
creative craft
IS YOUR CREATIVE BUSINESS currently AN EXPENSIVE HOBBY?
find your
pathway to profit
Our Pathways to Profit quiz is a diagnostic tool designed by creatives, for creatives, to pinpoint exactly what’s keeping you from getting paid for your creative work.
We’ve done the thinking for you. It’s time to cut straight to the solution.
the fruitful muse way
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Identity
Say goodbye to the starving artist narrative and step into a new reality where your creative identity is evolving, abundant, and equipped.
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Mindset
Your mindset is your most powerful asset. We cultivate the beliefs and practices necessary to transform from an unrequited creative to your own best fruitful muse, taking control of your creative outcomes.
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Lifestyle
We don’t sacrifice intentional living for our creative craft. Build financial rewards that align your personal and professional capacities, creating sustainability in your holistic life.
YOUR CREATIVE BUSINESS DOESN’T NEED TO BE A HEAVY BURDEN
Do you know what it’s like to live at the intersection?
The crossroads of your deepest creative desires and the relentless demands of everyday life are a battleground we know all too well.
It’s where the profound yearning for your work to be recognised clashes over, and over, and over again with a haunting fear: ‘maybe I’m not worthy of it.’
It’s where you fight to schedule in time to focus on your creative pursuits, while you’re exhausted from the work you do to make a living.
And it’s where you wrestle with the knowing that you may be just as capable as you quietly hope yourself to be… and the fear that you’ll watch it pass you by, caught up in the trap of ‘tomorrow’.
This is the stalling ground of the unrequited creative. You’re overwhelmed with desire for what could be - an unrequited crush, on a version of self that feels SO close, and so impossibly far.
Dreams? Abundant. Fulfilment?
Always out of reach.
SAY GOODBYE TO THE UNREQUITED CREATIVE
Raise your hand if you’ve ever been caught in the loop of believing that just one more course/ a new website redesign/ the perfect YouTube tutorial can unlock the doors to sustainable creative success.
Spoiler alert: more often than not, these are distractions, not solutions.
They’re keeping you from identifying the real issue.
When you’re stuck in productive procrastination, you’re hiding from the reality that it’s not your external circumstances that need to change first.
It’s your understanding of your identity.
It’s time to realise just what you’re already capable of.
IT’S TIME TO BECOME YOUR OWN FRUITFUL MUSE
If you’re tired, uncertain, and sick of running in circles, we see you.
We know what it feels like to balance the day job. To work into the midnight hours. To sign up/enrol/buy the book/go to the event/follow the influencer/download the PDF, only to end up right back where you started.
We know just how heavy that yearning can be, and just how far the gap can feel from the realities of today to the dreams of tomorrow.
And we know how powerful the shift can be to move from unrequited creative, crushing on that future version of yourself, to requited: fulfilled, financially stable, and fruitful.
Ready to experience it for yourself?
It’s time to become a Fruitful Muse.
BUT HOW, YOU ASK?
How do we do this?
We work collaboratively to embody the Fruitful Muse tenets. These guiding principles are renewable, cyclical, and drive our ongoing creative growth that fuels sustainable efforts for our rewards.
We do it in community. In The Greenhouse, we’re building the blueprints needed to become a requited creative and a Fruitful Muse. Find the tools you need to build sustainable financial resources and rewards from your creative work, one tenet and one step at a time. No creative is an island. This is the invitation you’ve been waiting for.
We use tailored resources. Our curated selections of tools and pathways keep you safe from the toxic rabbit holes and focused on exactly what you need, when you need it. Simple, achievable, and realistic.
The Greenhouse opens in July 2024. Sign up for our newsletter to be the first to hear when the doors are open, and enjoy the Fruitful Muse magic that lands fresh in your inbox every fortnight.
MEET YOUR TEACHERS
DANIELLE REDFORD
Danielle Redford is a creative producer working within the Australian screen and audio landscape. She works alongside a motley/marvellous crew of fellow producers, writers, directors, and storytellers to build story experiences across various formats. She’s all too quick to fall in love with brand-spanking-new ideas as Fruitful Muse’s resident project obsessor, and loves delving into the world of creative tools and workflows that can strategically bring them to life. You’ll find her whispering ‘but what you COULD make it happen?’ in the ears of fellow creatives more often than not.
BRITtANY MARIE
Brittany Marie is a business strategist for creative and intuitive service providers, ending their struggle to find paying clients. She’ll show you how sales aren’t sleezy — they’re the key to turning your full-time hobby into a money-making business. At Fruitful Muse, BM is our resident process and rituals builder, hyper-focusing on how to make the path to earning money easier. She’s passionate about the art of following through and making the way you run your business aligned to you and your unique set of geniuses. Trust BM to challenge your ideas about perfectionism and ditch your workaholic tendencies.
CRISTEL SMITH AGÜERO
Cristel Smith Agüero is a creative director, marketing generalist and designer who works with purposeful businesses to bring their visions to vivid life. With 10 years in creative marketing, advertising and events and 3 years deep in the trenches of wellness and service-based businesses, she’s helped business owners do just this, working with both internationally recognised brands and one-woman-bands to craft brand magic. She’s an overthinking extrovert, zealous in her pursuit of a meaningful life. Obsessed with how humans behave. Always ready for a dance. And luckily for us, she’s Fruitful Muse’s resident pair of artistic eyes.
THE TENETS OF A FRUITFUL MUSE
TENET 01
A Fruitful Muse’s creative work is valuable. They know the space their work takes up is valuable and impactful.
TENET 02
A Fruitful Muse knows creative work is exhilarating AND demanding. They embrace discomfort in favour of growth, challenging themselves whilst practicing compassion.
TENET 03
A Fruitful Muse’s creative work flourishes with a growth mindset. They understand their identity, skills and abilities are not fixed, and can be developed over time.
TENET 04
A Fruitful Muse knows that their only competitor is themselves. Comparison is not their fuel, only their context.
TENET 05
A Fruitful Muse seeks to experiment and play, instead of perfect. Creative work thrives when risk is welcome, not avoided.
TENET 06
A Fruitful Muse finds harmony between idealism and realism. They honour their realistic needs alongside their idealistic desires.
TENET 07
A Fruitful Muse trusts their sacred process. They prioritise the action of showing up over the end result.
TENET 08
A Fruitful Muse honours the cycles of their life and body. They move in compassionate rhythm with life’s ebb and flow.
TENET 09
A Fruitful Muse follows their yearnings. They value intuition over industry, following their desires and curiosity into the unknown.